Most entrepreneurs obsess over the next marketing hack or growth strategy. I’ve learned the hard way that none of it matters if you’re not clear on what you’re building and why.
I recently spoke with Pure Magazine about why inner clarity drives better business decisions than any tactical playbook ever could.
Here’s what surprised people: I meditate daily. Not because it’s trendy, but because sitting in silence for 20 minutes reveals more about my business than a dozen strategy sessions ever could. When your mind is quiet, you hear what actually matters. The noise falls away, and you’re left with the truth about whether that new launch idea serves your vision or just your ego.
My background as a Division 1 golfer taught me something most business owners miss. On the course, you can have perfect technique and all the right equipment, but if your head’s not right, you’re done. I watched competitors with better swings crumble under pressure because they hadn’t built the mental foundation. Business works the same way. You can have the best marketing stack, the perfect launch plan, and still fail if you’re operating from noise instead of clarity.
The article digs into how I’ve used this approach to build and scale companies rapidly. While competitors are chasing the latest growth hack, I’m asking: “Does this decision feel aligned with where I’m actually trying to go?” That filter has saved me from more bad moves than any framework. It’s why I can launch products in 90 days while others spend years in planning mode—I’m not second-guessing myself every step of the way.
Most people think meditation and mindfulness are soft skills. I see them as competitive advantages. When you’re clear, you move faster, decide better, and waste less time on tactics that don’t serve your actual goals.
If you’ve ever felt overwhelmed by all the marketing advice out there, or found yourself chasing strategies that feel disconnected from what you’re trying to build, this perspective might shift how you approach growth. The best business decisions come from clarity, not complexity.
Read the full piece on Pure Magazine →
Real clarity beats clever tactics every single time.